Ethical investing is when you make a conscious decision to make investment choices based on their ethical values and beliefs. This could range from excluding specific firms that have interests in areas such as gambling, tobacco, adult entertainment, weapons or alcohol. Or merely choosing funds that the consider a range of ethical factors and/or delivers positive ethical outcomes. Positive ethical outcomes can also include social and environmental benefits.
You can choose your own investments, where you choose which firms to invest with based on analysis of their ethical credentials. This can however be quite time consuming and may requires regular research to help make sure your choices both remain relevant and offer a good return.
A suitable investment fund includes a range of ethical investments based on a set of guiding principles or rules for managing the fund.
Whatever matters to you most - it's perfectly possible to invest with a conscience and make a profit at the same time.
The value of investments can fall as well as rise and you may not get back the amount originally invested.